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	<title>Brandhabits &#187; aerogard</title>
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		<title>Is &#8216;controversial&#8217; good for your brand?</title>
		<link>http://brandhabits.net/2009/12/31/is-controversial-good-for-your-brand/</link>
		<comments>http://brandhabits.net/2009/12/31/is-controversial-good-for-your-brand/#comments</comments>
		<pubDate>Thu, 31 Dec 2009 07:04:34 +0000</pubDate>
		<dc:creator>Brandhabits</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Bad Habits]]></category>
		<category><![CDATA[Brand Strategy]]></category>
		<category><![CDATA[aerogard]]></category>
		<category><![CDATA[australia]]></category>
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		<category><![CDATA[controversy]]></category>
		<category><![CDATA[strategy]]></category>
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		<description><![CDATA[By Andy Wright A short post this week in the middle of the Xmas holidays. Driving out to the in-laws I passed a billboard ad for an iconic, Australian brand with some good Brandhabits - Aerogard. For those of you not in Australia, Aerogard is mosquito repellent and has been around in Australia for years. [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=brandhabits.net&#038;blog=9134153&#038;post=246&#038;subd=brandhabits&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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